I believe in the power of conceptual storytelling to create experiences that enhance the relationship between users and businesses by using data, technology and physical space
Hi! I’m Ria, a designer and researcher based in and around sunny London.
Centrica Innovations
Bringing solar and battery installation to British Gas customers
Lead Experience Designer

THE STORY
In line with Centrica/British Gas's long term strategy to provide a connected home energy management service. We were asked to
help the business understand the technical and logistical challenges of solar PV and battery system installation and develop a best-in-class experience for our customers during the end to end journey.
THE OUTCOME
Following the completion of this ethonographic study British Gas moved into the delivery phase of a residential proposition. Our findings and recommendations including the need for 'relationship managers' and 'remote technical surveys' formed the basis of the residential proposition.
APPROACH
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User research
- Ethnographic study
- Service design
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Workshops
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Story mapping
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Process design
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UX
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Requirements gathering
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Visual Design




CUSTOMER FEEDBACK
"The Accelerator Hub was great at helping us take new technologies for Centrica - Home Solar and Batteries, (Home Energy Management) and look at the recruit to install journey from the end user perspective, as well as creating usable information artefacts as part of the process. Many thanks to Manuel, Ria and Zahir."
- Head of HEM Technology - T&E Group